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Tag Archives: book publicity
Q&A: How can I get my book reviewed by Publishers Weekly, Library Journal and Kirkus Reviews?
QUESTION: How can an author get a book review in the major trade and library journals? ANSWER: Most newspapers and magazines have reduced space for book reviews in recent years, even as the number of books published has skyrocketed. Many reviews today are syndicated by national writers, leaving little opportunity for new authors to get [...]
Increasing your book sales using Amazon's book publicity network
The more your book sells on Amazon, the more frequently it’s shown and recommended to more customers. Books that sell well on Amazon appear higher in search results and category lists. Let’s imagine your book How to Grow Organic Strawberries outsells a competing title, Idiot’s Guide to Growing Organic Strawberries. When Amazon customers search for [...]
Don't go overboard publicizing your book online
While it’s perfectly fine to promote your book energetically, don’t lose sight of the way your promotion might appear to others. Like many other things, online book promotion often work best in moderation. In some cases, the boundaries are clear. For example, the CAN-SPAM Act outlawed unsolicited commercial e-mail, so you can’t promote your book [...]
Marketing your book with a press release
In the old days (before the Web), marketing a book with a press release was the total opposite of grass-roots marketing. Today it’s different. If you do it well, you can market your book directly to potential readers by using low-cost press releases distributed over the Internet. It used to be that press releases were [...]
Finding host blogs for your author blog tour