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Steve Weber
moments that sparked their fiction.” Contributors send in an essay of
500 to 900 words along with their author photo and cover art.
Rose’s other blog is Buzz, Balls and Hype, which features current
articles about book marketing:
www.FonerBooks.com/cornered.htm. Morris Rosenthal got
started in self-publishing in the 1990s by posting some ideas for a
computer book on his Web site. Word spread quickly, and by simply
answering one question from a reader each day, Rosenthal attracted a
big following and sales of his book took off. That led to this blog and a
related book about self-publishing, Print-On-Demand Book Publishing.
www.JWikert.typepad.com. Joe Wikert is executive publisher
in the professional/trade division of John Wiley & Sons. His Publishing
2020 blog provides daily commentary on new-media issues, and
dispenses the kind of advice that’s hard to find, such as how big an
advance authors can expect, whether you need an agent, and how to
know who the good ones are.
Blogs into blooks
It’s getting more common for authors to blog their book as they
write it, or condense the contents of a blog into a book, or blook.
www.Blogbasedbooks.com and www.Blurb.com offer free
software like BookSmart, which automatically converts a blog or
MySpace site into a book by deleting the hyperlinks, time-stamps and
other Web formatting. But the prices aren’t competitive with regular
offset or on-demand book printing; Blurb charges $29.99 for a 40-page
hardcover. Mostly these services attract vanity projects, where authors
are willing to pay a premium to avoid the tasks of book layout and
design.
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