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58
Steve Weber
provides stories in adaptations for storytellers, and in their original form
for normal reading. The site has led to a number of subsidiary and
foreign rights deals.
Other areas of Shepard’s site are geared toward adults interested in
writing and publishing. One handy resource is this tutorial on creating
short, simple Web links to your books on Amazon:
Your online press kit
In addition to showcasing your writing, a Web site enables you to
host publicity materials at practically no cost. Instead of sending press
releases and photographs via overnight mail, you can make the material
available immediately to anyone.
Online press kits usually include an author biography, book
descriptions and artwork, book excerpts, and high-resolution
photographs suitable for reproduction in print publications. Some
authors include a sample interview, with “suggested” questions and
answers.
Here’s an excellent example of an online author press kit:
The kit includes PDF documents of press releases for the release of
each book, suggested interview questions and answers, and a page of
“interesting facts” about the author and his latest title. Several high-
resolution photographs of the author in black-and-white and color are
offered, suitable for reproduction in newspapers or magazines.
Here’s an online press kit for author David Baldacci:
And here, Baldacci provides the “Top 10” questions he’s asked most
often in interviews:
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