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   Steve Weber
Amazon’s policies prohibit the sale of review copies, it still occurs, and
of course you’ll receive no revenue from those sales.
You certainly don’t want to refuse a legitimate request for a review
copy. But a more realistic strategy for obtaining reviews in print media
is to target specialized magazines and trade publications in your niche.
You can find such publications by consulting the Gale Directory of
Publications and Broadcast Media, available in many larger libraries.
Another valuable resource is the Gebbie Press All-In-One Media
Directory, which lists 24,000 outlets, including newspapers, magazines
and radio stations. You can purchase and download lists of contacts at
If more than three months remain before your book’s publication
date, you can submit it for consideration in these trade review
publications:
Booklist:
Ala.org/booklist/submit.html
800-545-2433
Kirkus Reviews:
212-777-4554
Library Journal:
212-463-6823
Publishers Weekly:
212-645-9700
Midwest Book Review:
608-835-7937
Self-published authors get special consideration from Midwest Book
Review, which also gives special preference to small presses and
members of the Publishers Marketing Association. If your book is

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