Plug Your Book!
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provides access to bulk listing and inventory tools that can help
automate your bookkeeping.
Catalog accuracy
Like Woody Allen once remarked about life, 80 percent of book sales
success is just showing up. The more information potential buyers
know about your book, the more likely they are to buy it. Your books
detail page on Amazon is where readers make their buying decision. The
address is:
Replace the above letters ISBN with your books ISBN digits.
Ensure your books cover art is displayed on your books Amazon
product page. Despite the popular saying to the contrary, people do
judge a book by its cover. Its amazing how many books on Amazon lack
a cover image, something easily corrected by the publisher. Perception
is everything: Shoppers who notice a missing cover image might assume
the book isnt available. In a study of 20,000 titles where a missing cover
image was replaced, sales rose an average of 60 percent, according to
BarnesAndNoble.com.
Ensure your titles bibliographic data is displayed properly on
Amazon at least once a week, including title, description, editorial
reviews, format, number of pages, and other basic data. Most book sales
occur on Amazon after a customer searches for keywords related to a
book, so if any of this information isnt displayed correctly, readers cant
find your book.
The fastest method for correcting a listing is to use the catalog
update form on Amazons site. At the bottom of the books detail page,
find the blue suggestion box labeled Feedback, and click Update
product info. Here you can submit corrections using Amazons Catalog
Update Form for these elements:
Title
Author
Publisher
Binding