Author Archives: Steve Weber

Q&A: How can authors market their Kindle books?

Question: I’ve read Plug Your Book, which discusses online marketing of physical books. Now that e-books are available on Amazon via Kindle editions, how has online book marketing changed? Answer: The more things change the more they stay the same. Online book marketing works just the same with Kindle editions, except that e-books give you [...]
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Book promotion technology roundup

“Artists drawn to Comics Festival”http://tinyurl.com/m4lc3k about 6 hours ago “Convert PDF files into eBooks | ISTE’s NECC09 Blog”http://tinyurl.com/nm7dtk about 8 hours ago “Self-Publishing Tips – ShelfTalker: A Children’s Bookseller’s Blog …”http://tinyurl.com/lkppov about 15 hours ago “David R. Collins Writers’ Conference June 24-26″http://tinyurl.com/m4uj25 about 18 hours ago “Atlantis word processor can create EPUB ebooks | TeleRead: [...]
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Book marketing roundup for Friday

Sherman Alexie on Kindle “elitism.” Author’s do-it-yourself video drives book sales in paperback, e-book. The “Truth” about self-publishing according to Writer’s Digest. Quality control in self-publishing. —————If you like my articles, click the orange button to subscribe: Steve Weber is author of Plug Your Book! Online Book Marketing for Authors
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Amazon warns authors it may censor blogs

When Amazon launched its Connect author-blog feature in 2006, chief executive
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Will Kindle crash Nielsen BookScan?

Quick, how many copies of your books sold this month? Most authors know their Amazon Sales Ranks, but few can tell you how many books have sold, and where. Amazon’s ranks are the poor man’s Nielsen BookScan, they reveal the rate at which a title sells relative to competitors. But if you want real, hard [...]
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Authors can sell their own book on Amazon Marketplace

Most small publishers these days use a distributor to get books into the hands of retailers. Today this is easy to arrange thanks to print-on-demand firms such as Lightning Source, which can wholesale your book through Ingram Books. But some self-publishing authors prefer to handle sales fulfillment themselves, for a variety of reasons. Handling the [...]
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Amazon cuts social-networking features for authors, customers

Amazon killed its “Friends” networking feature that had enabled authors and readers to forward messages through the online retailer. It’s the latest in several recent steps Amazon has taken restricting communication among authors and customers. (Update: please see the first comment below this post; Amazon has blocked new authors from its Connect blogging feature.) Until [...]
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Amazon Encore: Cherry-picking Astroturfing, or an author breakout tool?

Interesting announcement today from Amazon regarding a new program to reissue books that have been well received, but were insufficiently marketed and have sold poorly. Even great books can be overlooked. Amazon customers raved over “Legacy,” a self-published novel by 16-year-old Cayla Kluver, with customer review titles such as “loved it, loved it,” “rich lyrical [...]
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How to get a Library of Congress Control Number (LCCN) for your book

It’s pretty simple and costs nothing for self-publishers to obtain a Library of Congress Control Number (LCCN) before publication. Library of Congress numbers are helpful if you want to sell your book to libraries, since some libraries order every cataloged work. First, apply to participate in the Preassigned Card Number Program. (Here’s the Library of [...]
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Amazon launches Kindle eBook store optimized for iPhone

When Amazon introduced its free Kindle eBook reader in March, there wasn’t an easy way to shop for Kindle books on the phone. Generally, shoppers had to switch to a desktop computer because Amazon’s regular PC site frequently makes the iPhone’s Safari browser crash. A stripped-down version of Amazon’s site released last year didn’t allow [...]
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